We create crisp, clear content to convey your message, in your voice. We work with your experts to get up-to-speed on your product or service then produce web, blog, or newsletter content that hits the mark.
We use our proprietary benchmarking tool to score the quality of your customer service e-mail or web content. Learn how you measure up against best practices, your industry, or your competition.
Make your words work. Our strategy services help you define your vision, understand your audience, and plan for long-term growth. Truth be told, terms like “information architecture,” “communication hierarchy,” and “value proposition” make our heart go aflutter.
October 21, 2015
While on a work trip to Las Vegas, I found a long, straight hair in my Starbucks oatmeal. I wasn't happy. With stomach rolling, I put down my spoon and and reached for my phone to tweet Starbucks. After a brief Twitter exchange, Starbucks and I shared an extended email exchange. Read Starbucks' emails and my comments on why some of their customer service writing choices don't work.