Measure e-communication quality for insurance company

Two Benchmarking Projects for a “Fortune 100″ Insurance and Financial Services Company

  • In 2010, E-WRITE completed a quality benchmarking project in which we scored the quality of the insurance company’s communications with its members and compared its quality scores to those of its competitors. We produced a summary report on communication quality and, where necessary, we suggested improvements and diagnosed training needs.
  • In 2008, the insurance company’s Member Messaging group hired E-WRITE to assess the quality of its print and electronic communication. E-WRITE developed a Messaging Grading System and used the Grading System to score the quality of 25 writing samples. We provided the insurance company with a summary report on the quality of its written communication and recommendations for improvement.

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    February 21, 2012

    Great job leads for DC-area writers

    Here are a couple of prime job openings in the D.C. area for writers. The first is at the Investment Company Institute (ICI). I've worked with ICI, and it's a great environment for intelligent wordsmiths who understand the financial services industry. I would be thrilled if a great candidate for their Writer/Editor job picked up the lead through this blog. The second is at the World Resources Institute (WRI). I haven't worked with WRI, but this is D.C., so I know someone who went to college with someone whose cousin knows someone who's worked there.

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