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Use E-Mail as a Management Tool
Six Steps to Selling By E-Mail
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8 Ways to Get Your Manager to Focus on the Content at Your Company's Website
Writing for the Web: Show Authors How the Sausage is Made
Customer service e-mail
Eight Essential Writing Skills for Techies
Teaching Offshore Agents To Write American E-Mail
Answering E-Mail From Angry Customers: How To Turn Furious People Into Fans
Customer Service E-Mail In A Do-Not-Call World
One-and-Done Customer Service E-mail: Ending the E-mail Loops
Newsletters
26 Ways to Spruce Up Your Newsletter
Research Update: Timely, Relevant Newsletters Thrive
Web writing
The Bite, The Snack, And The Meal: How To Feed Content-Hungry Site Visitors
Eight Essential Writing Skills for Techies
Tips for an Effective Contact Us Page
Web Writing for the World: Five Tips On Writing For Global Readers
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April 26, 2013
Why a 280-Character Customer Service Tweet is a Bad Idea
Read this tale of social customer service in which Bluehost sends me, the customer, a 280-character response that's broken mid-sentence into two 140-character tweets. Read my explanation of why writing to a customer in this fashion is the opposite of a good idea.



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