Companies, we customers know you want our post-purchase feedback. But is it good manners for you to ask us for it anytime, anywhere? Recently, I was surprised and unhappy about a post-purchase survey request I received from FedEx Office, which arrived in my inbox a week after I’d paid for my photocopies in the store. Here’s why FedEx’s post-purchase survey request was too close for comfort.
March 5, 2014