Web Content Competence: How Can There Be So Many Have-Nots?

I recently presented two half-day web writing workshops for Missouri Southern State University (go Lions!). To prepare, I studied lots of university web sites. I was stunned at the range of content quality. Some university sites are well written, well edited, smooth, and focused. But others show such a lack web writing competence that I […]

Epic Fail: Art-House MovieTheater’s “How to Buy Tickets” page

We’re lucky to live near the American Film Institute’s Silver Theater in Silver Spring, Maryland, a beautifully restored 1930s theater that offers satisfying alternatives to multiplex films. But AFI’s website is a nightmare if you want to complete the simple transaction that will keep the theater in the black: buy tickets online. AFI’s home page […]