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How to Write a Five-Star Response to a One-Star Rating or Poor Review

A gracious response may help to win over an unhappy customer and demonstrate that you’re listening and you care. Sometimes social media feels like the mean kids’ table in the lunchroom at middle school. Everybody’s talking dirt about someone else. And once the gossip...

Resources: Writing in Plain Language at NTSB

Webinar 1 Where to find plain language award winners and heroes: http://www.plainenglishawards.org.nz/about/plain-english-awards-about/ https://centerforplainlanguage.org https://plainlanguage.gov https://www.lwionline.org Some federal agencies give their own plain...

For Entrepreneurs: How to Grow Your Virtual Network, Sincerely

We’ve all experienced the highs and lows of having a personal virtual network. We enjoy the highs—reconnecting on Facebook with your best friend from high school—and we suffer the lows—scrolling through a cousin’s Instagram pics of every plate of food she’s ever...

Why You Should Be (Business) Friends With Your Competitors

When I started my business 24 years ago, I believed I should have a “versus” attitude toward my competitors. It was their offering versus mine, right? One company had to win, didn’t it? Like many people, I thought that getting ahead in business meant getting ahead of...

You Can Take Two of My LinkedIn Learning Writing Courses for Free!

Free online courses for job-seekers Microsoft and LinkedIn have announced a joint effort to accelerate economic recovery and make sure it's inclusive. To help people get the skills they need to land their next jobs, they have made 10 LinkedIn Learning role-based...

With Only Seven Words, You Can Help Someone Who’s Struggling

This is a guest post by my friend and colleague, Jeff Janes. Here's how Jeff describes himself: "I travel the world to find things to photograph and write about." Jeff is currently based in the Arabian Gulf. "Like many people, I have some medical conditions. While...

UE Content Writing Workshop: Writing for the Web

Webinar 2 - Content Writing Workshop: Writing “Insights” Articles (July 6, 2020) Insights Content Type Template_UE_July2020 Combatting-Food-Insecurity-on-Campus_Insights_UE_BEFORE Combatting-Food-Insecurity-on-Campus_Insights_UE_AFTER Slide 12 UE Insights: Combatting...

eBook: Channel Choice Guide for Improving Team Communication

Not so long ago, emails, face-to-face meetings, and phone calls dominated office communication. Today, that's all changed. Much of our communication is virtual, not in person. Employees have access to many more channels including team messaging, text, and social...

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