Your company’s FAQs and knowledge base articles have two audiences: help-seeking humans and content-seeking AI bots. So when your FAQs and KBs are badly written, the harm compounds. Humans can’t understand them, and your AI tools serve up incorrect and confusing answers.

On June 22 at 2 pm Eastern, join Kim Sydow Campbell and me for our next Fix This Writing! LinkedIn Live broadcast. We’ll show you how to fix a bad KB article. We’ll improve the title, write better instructions, and remove the “Notes” that clutter the content. Well-written self-service content helps humans, of course. And because AI is only as smart as the content it consumes, better FAQs and KBs help your AI agents, too.