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Feed the Content Monster: How to Repurpose Your Department’s Web Content for Use in Social Media

St. Paul, MN, United States

Presentation at the 2013 University of Minnesota Communicators Forum Your department produces a lot of important, detailed, and well-linked web content. You update some of it frequently (news articles) and some of it rarely (research reports). You’ve developed and edited all that content, and it’s been cleared through the appropriate channels. Now it’s time to […]

Feed the Content Monster: How to Repurpose Your Department’s Web Content for Use in Social Media

St. Paul, MN, United States

Presentation at the 2013 University of Minnesota Communicators Forum Your department produces a lot of important, detailed, and well-linked web content. You update some of it frequently (news articles) and some of it rarely (research reports). You’ve developed and edited all that content, and it’s been cleared through the appropriate channels. Now it’s time to […]

How to Publish An E-Newsletter That Pays You Back

St. Paul, MN, United States

Presentation at the 2013 University of Minnesota Communicators Forum Publishing your department’s e-newsletter is a lot of work. You have to develop a content formula, track down leads, write articles, and layout and proof each issue. With all the effort you invest in your newsletter, each issue should “pay you back” in important ways: by […]

How to Publish An E-Newsletter That Pays You Back

St. Paul, MN, United States

Presentation at the 2013 University of Minnesota Communicators Forum Publishing your department’s e-newsletter is a lot of work. You have to develop a content formula, track down leads, write articles, and layout and proof each issue. With all the effort you invest in your newsletter, each issue should “pay you back” in important ways: by […]