by Leslie O'Flahavan | Aug 9, 2016 | Customer service e-mail
Are you creating or updating your company’s brand guidelines? You might need a little inspiration! Check out these examples to see how familiar or admired brands describe their distinguishing traits. Adobe Corporate Brand Guidelines Associated Builders and...
by Leslie O'Flahavan | Aug 3, 2016 | Featured, Writing Matters Blog
For selfish reasons, I’m offering you this list of places to find copyright-cleared and royalty-free images. My scattered list of these sites is driving me crazy, and I need to keep track of these links for myself! If you have a resource you really like, please...
by Leslie O'Flahavan | Jul 26, 2016 | Training
Brand books to review online or download Skype Brandbook Easy Group Brand Manual Mailchimp’s Voice and Tone site Kansas State Brand Guide United Way Brand Identity System Boy Scouts of America Brand Identity Guide Adobe Corporate Brand Guidelines Resources The...
by Leslie O'Flahavan | Jul 18, 2016 | Featured, Writing Matters Blog
In partnership with SOCAP, I’m leading a two-part online course on July 26 and August 2 at: How to Write to Customers in Your Company’s Brand Voice. Each webinar will run from 2 pm to 3 pm ET. Register for the webinars Webinar overview In marketing...
by Leslie O'Flahavan | Jul 10, 2016 | Courses for managers
by Leslie O'Flahavan | May 12, 2016 | Uncategorized
Download the presentation and handouts from today’s workshop: E-WRITE_Measure-Quality-of-Social-Customer-Service_CCExpo16 E-WRITE_Handouts_Measure-Quality-of-Social-Customer-Service_CCexpo_2016...
by Leslie O'Flahavan | May 11, 2016 | Uncategorized
Download the handouts from this session: E-WRITE Handouts_301_Assess_Agents’_Writing_Skills-O’FLAHAVAN_CCExpo16 (PDF)
by Leslie O'Flahavan | May 5, 2016 | Featured, Plain Language Writing Courses, Social Media Writing Courses, Writing Matters Blog
By Leslie O’Flahavan, E-WRITE and Rich Weborg, OneReach If your customers have opted-in to receive texts from your company, they probably realize that some of your texts are going to be automated. They understand that sometimes texts from your company were sent by an...
by Leslie O'Flahavan | Apr 25, 2016 | Uncategorized
Online Course: “Writing for the Public” offered by CDC Bibliography: “Websites about Plain Language and Health Literacy” from the Area Health Education Center (AHEC) at Ohio State University Guides: “Simply Put: A guide for creating...
by Leslie O'Flahavan | Apr 18, 2016 | Featured, Plain Language Writing Courses, Writing Matters Blog
This piece was originally published as part of the “Tough Talk” article series by Relate, where I’m honored to be a guest author. You’ve had the heart-to-heart with your boss about why it’s time for you to move on. You’ve given HR your two weeks notice. You’ve...