Skim (don’t read) these tips for writing for the web -- http://www.brownboots.com/blog/2012/06/skim-dont-read-these-tips-for-writing-for-the-web/ Wisconsin Website Design -- http://www.brownboots.com/blog/2012/02/wisconsin-website-design/· Wisconsin Website...
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On-the-Job Writing: How to Write Professional Emails People Will Want to Read – Out For Work Conference
DRAFT – United apology email
http://www.foxnews.com/travel/2014/08/05/united-airlines-sends-insincere-unspecific-apology-letter-to-passenger/ http://www.ijreview.com/2014/07/163248-customer-service-fail-united-airlines-apology-letter-accidentally-hilarious/...
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Four Ways to Fix a Bad Knowledge Base Article
Maintaining a knowledge base full of well written articles is as difficult as keeping a preschool playroom tidy. Here’s why. Some KB articles are created to meet an emergency need, and they’re hurriedly, even poorly, written from the day they’re published. Other KB...
How to Write a Great Knowledge Base Article
I’m not going to lie. Writing a great knowledge base article is a lot of work. Your writing must be precise, concise, and easy-to-read. You must know your topic really well, and then you must try to un-know it, so you can think like your reader—who wouldn’t be reading...
Writing Digital Content People Will Want to Consume: Syracuse University
1. American Association of University Women: Broken Ladders: Barriers to Women’s Representation in Nonprofit Leadership 2. Metropolitan Museum of Art: Met Stories landing page. Choose a story and watch a couple of minutes 3. American Bankers Association:...
Email Writing Resources
My articles on email writing: Set the Tone in Email: How You Sat It Is As Important As What You Say Five Email Bad Habits That Make People Dislike You How to Write an “I’m leaving my job” Email That Won’t Burn Bridges Video Interview: How to Improve Email Response...
Join our Plain Language Weekly Club on Clubhouse
On Fridays at 12 pm Eastern, Deborah Bosley, owner of The Plain Language Group, and I are hosting the Plain Language Weekly Club on Clubhouse. Please join us! Our casual, candid conversations include people from all corners of the plain language world: consultants,...
Set the Tone in Email: How You Say It Is as Important as What You Say
Setting the right tone in email writing is more than just choosing the right wine to go with the meal. Tone in email – how you say what you say – is so important that an inappropriate tone can cause a reader to ignore, delete, or overreact to your message. A versatile...





